Does SEO take a lot of time to do on your own to have a successful business website?
I work at very small company (2 employees) and we are thinking of building and optimizing a website to sell our fitness equipment products. We don’t want to pay anyone or hire on anyone to do this, but want to handle the set-up and SEO ourselves. We no little about this but are quick learners. We are thinking this will be easy and only take a couple hours a day. Is this insane?
Tagged with: couple hours • fitness equipment • learners
Filed under: Website Business
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Online marketing takes a lot of time — and even more time when you’re learning the ropes.
For a compromise, you might consider hiring an internet marketing company for your first month or two so they can get you started, then picking up where they left off after you get the hang of SEO linking.
Just make sure you find a business marketing firm that actually tells you what they’re doing with a content management system, daily emails, something like that. Otherwise you’re not going to learn anything.
I did something like that for my biz using an SEO company called Ajax Union @ http://www.ajaxunion.com. They send daily updates about online marketing activity, so it was easy to learn the basics.
Whatever you decide, good luck!
I am sorry to say but Yes, It’s insane. SEO can’t be done in few hours or few days.Normally SEO takes time and you need to have proper skill set to do SEO by yourself otherwise SEO also create detrimental effect if applied incorrectly
SEO is actually a very simple concept, despite the fact that so many try and complicate it, and try to sell their over-priced services which are rarely, if ever, effective. i.e. NO one can guarantee you a top 10 position on Google, despite so many claims to that effect. All you really need is a good meta-tag section. It will look something like this:
<head>
<title>A short title of your website goes here</title>
<meta name="Description" content="Here you describe your website in 15 words or less">
<meta name="Keywords" content="Here you place keywords relevant to your site’s products and services. Again, you should keep it to 15 words or less">
<meta name="Author" content="Your name perhaps">
<meta name="Copyright" content="Your company name">
<meta name="Generator" content="The software you used to create the webpage (usually the software will insert this section automatically">
<meta name="ProgId" content="The software you used to create the webpage (again usually the software will insert this section automatically">
<meta name="Distribution" content="Global">
<meta name="Rating" content="General">
<meta name="Robots" content="All">
<meta name="Revisit" content="15 days">
</head>
That’s it. Submit it to the search engines.
If you Google "meta tags", you will likely find many variations of the above, as well as perhaps a better explanation of each "tag" than I have provided. But this should at least get you started.
Good luck!